CTRL+LIFE Campaign

The Sims 4 empowers dreamers, creators, and gamers to break free from real-world limits and design the life they’ve always imagined. For those craving freedom, self-expression, and control over their own story, it offers a fully customizable experience—build unique Sims, design dream homes, and explore endless storylines. With over-the-top creativity, constant updates, and a thriving community, The Sims 4 is more than a game—it’s a life simulator where you can be anyone, do anything, and live on your own terms.